Good for: all hair types

Ideal for: color-treated hair

Benefits: 

• Antioxidant-rich formula
• Neutralizes brassy tones
• Restores cool tones
• Helps keep color vibrant
• Enhances natural luster

1. Shake well before each use. (Due to natural ingredients, slight separation may occur.) 
2. Wet hair and massage a generous amount of shampoo throughout. 
3. Rinse and repeat if needed. 
4. Use until desired level of brightness is achieved, then alternate with an everyday shampoo as needed.

Pro Tip: For best results, pair with Frozé Cool Toning Conditioner. 

CAUTION: This product contains ingredients which may cause skin irritation on certain individuals. Preliminary patch test should be made. 

Key Ingredients

Purple Pigments - Provide visible color correction of yellow, brassy tones in natural and color-treated blonde hair. 

Grape Seed Extract - Nourishes, smooths, and helps fight free radical damage, leaving hair vibrant and shiny.

Mica - A naturally-occurring mineral that adds subtle shimmer.

Ingredients: Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Stearate, Sodium Chloride, Cocamide MEA, Vitis Vinifera (Grape) Seed Extract, Sodium Lauroyl Sarcosinate, Fragrance/Parfum, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Mica, Methylisothiazolinone, Methylchloroisothiazolinone, Ext. Violet 2/CI 60730, Titanium Dioxide/CI 77891, Ethanolamine, Glycerin, Geraniol, Linalool, Citronellol, Benzyl Benzoate, Propylene Glycol.